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Ocean's 10 ambassador Alex Fong encourages the public to be a green consumer by using the Seafood Guide
Seafood Choice Initiative

A seafood guide for Hong Kong - How to use the guide

Based on the results of our assessment criteria, we have divided all available seafood species into three categories. The categories are:

Recommended
Species on this list are recommended because they are caught or farmed in an ecologically friendly way, and fisheries are well managed. All products certified by the Marine Stewardship Council (MSC) fall into this category.

Think Twice
While a better choice than those in the "Avoid" category, there are still some issues with the fishing or farming method, or fisheries management. Increased demand could affect sustainability.

Avoid
Avoid this seafood. These products are from over-exploited, caught or farmed in an ecologically unfriendly way, and fisheries are not well managed.